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Wise Up With a Pair of Women’s Waffle One

Back in the 1970s, as Nike was just starting out, they were looking for a do-it-all running shoe. They wanted something that could work seamlessly on a variety of surfaces. Inspiration came from, of all places, a waffle iron. After noticing that the grooves of a waffle iron were a perfect mold for a running shoe, a revolution began. Nike’s patented Waffle running shoes created an ideal outsole for running. Now, decades later, these shoes remain popular and innovative.